The American Stop Smoking Intervention Study for Cancer Prevention (ASSIST) was an 8-year nonrandomized demonstration project for tobacco control, conducted from 1991-1999 by NCI, the American Cancer Society, and 17 state health departments. The monograph, ASSIST: Shaping the Future of Tobacco Control, documents models and lessons learned, describes case studies on ASSIST interventions, and provides concrete examples for building long-term capacity and positive behavioral health changes by applying these policy and media approaches. It is intended for program planners, public health practitioners, researchers, advocates, and state and local health department staffs to promote positive behavioral change.
ASSIST: Shaping the Future of Tobacco Control can be ordered at www.cancer.gov/publications or by calling 1-800-4-CANCER. It is available online at http://dccps.cancer.gov/tcrb/monographs/
NCI Fellow Selected for Tour of Hope
The Tour of Hope team comprises cancer researchers, nurses, physicians, caregivers, and cancer survivors. Almost 1,200 people applied for the 3,300-mile trip from San Diego to Washington, D.C., to inspire and inform the public about the importance of cancer research and clinical trials. The Tour begins on September 29th and ends on October 8, with team members relay-riding in 100-mile segments around the clock.
NCI Reaches Out to Minority Cancer Survivors
The interview reaching the widest audience took place on Monday, June 6, on the national Spanish-language morning talk show, Despierta America (Wake Up America!). The show is the Latino community's version of the Today Show and is broadcast every weekday morning on the Univision network. NCI's Dr. Jorge Gomez, head of the Organ Systems Branch and the Special Programs of Research Excellence (SPOREs) program, was interviewed during a live 4-minute segment. Dr. Gomez appeared on the show with Carolina Hinestrosa, a two-time breast cancer survivor who is also an advocate with the National Breast Cancer Coalition and an organization called Nueva Dia (New Day), for Latina cancer patients.
Also on June 6, Dr. Harold Freeman, head of the Center to Reduce Cancer Health Disparities, taped an interview on cancer survivorship as it relates to the African American community for the American Urban Radio Networks. That interview was broadcast throughout the day as part of the network's news package. American Urban serves 475 stations and about 25 million listeners across the U.S.
NCI's Dr. J. Fernando Arena, program director in the Epidemiology and Genetics Research Program in the Division of Cancer Control and Population Sciences, kicked off the Survivors Day interviews on Saturday, June 4, with a live 15-minute segment with Dr. Elmer Huerta on the Prevenir es Salud radio show, which is heard on 44 radio stations nationwide.